Thursday, 25 February 2016 09:09 AM / by James Lawrence

 

Nearly all stories since ancient times have the same basic ingredients. When you use those ingredients, the stories you tell are more resonant, interesting and thus effective.

Here are the basic elements of a story, from Clairification, at Successful Storytelling: 5 Foolproof Ways to Raise Money:

 

  1. Premise. (What's going on and who's involved. This is the set-up that shows people what the story is "about."
  2. Conflict. Start with action.
  3. Conflict escalation. 
  4. Climax.
  5. Resolution.

http://tinyurl.com/gkqglzx

Featured Testimonial

Featured Testimonial

"I don't know how many millions of dollars LDMI has raised for the Media Research Center, but I do know why this firm has been... Read more...

Right - Twitter Feed

LawDirectMktng Great webinar on the impact of coronavirus on fundraising https://t.co/0ljpLCgt3t
LawDirectMktng With NYC being the US epicenter of the pandemic should it be shutdown Wunan style with no one allowed in or out unl… https://t.co/dz3BmEqnAX
LawDirectMktng The Virus Can Be Stopped, but Only With Harsh Steps, Experts Say https://t.co/8n94VVOYZl

       

Back to top

Powered By

Powered By WebKenner